Complete Setup Guide

How to set up Wingly
for your business

A step-by-step guide to connect your WhatsApp Business number, set up your AI assistant, automate order notifications, and have your team replying to customers — in under 30 minutes.

30 min setup No code required Works on any device

Overview

Wingly is a WhatsApp CRM built on the official Meta Cloud API. It gives your business a shared team inbox, AI agents, automations, flow bots, broadcasts, pipelines, and ecommerce order tracking — all in one place.

Shared inbox

Whole team on one WhatsApp number

AI agents

Reply 24/7 in any Indian language

Automations

Auto-reply on keywords, events, schedules

Ecom tracking

WhatsApp order updates from your store

Broadcasts

Send templates to thousands at once

Pipelines

Kanban deals linked to live chats

What you need before starting:

  • A Facebook / Meta account
  • A phone number not registered on WhatsApp personal (can be a new SIM)
  • Your business name and logo
  • About 30 minutes

1Set Up Meta Business Account

Meta (WhatsApp's owner) requires you to create a business account before you can use the Cloud API.

This step is done on Meta's website — not in Wingly. You'll need a Facebook account to proceed.
1

Create a Meta Business Account

Go to business.facebook.com → click "Create Account" → enter your business name, your name, and work email.

business.facebook.com ↗
2

Create a Meta App

Go to developers.facebook.com → "My Apps" → "Create App" → Select "Business" → Give it a name like "Wingly CRM".

developers.facebook.com ↗
3

Add WhatsApp Product to your App

Inside your app → scroll down → find "WhatsApp" → click "Set up". This creates a WhatsApp Business Account (WABA) linked to your Meta app.

4

Add a Phone Number

In WhatsApp → Getting Started → "Add phone number". You can use a test number for free (Meta gives you one) or add your real business number. Verify via OTP.

5

Copy your Phone Number ID and Access Token

In WhatsApp → API Setup → copy the "Phone number ID" and generate a "Permanent Access Token" from System Users. You'll need both for Wingly.

6

Set up your Webhook

In your Meta App → WhatsApp → Configuration → Webhook URL and Verify Token. You'll fill these in after Step 3.

Example: Ravi owns "Sri Lakshmi Silks". He creates a Meta Business account under "Sri Lakshmi Silks", adds his shop's number (+91 98765 43210), and copies the Phone Number ID shown in the WhatsApp dashboard.

2Create Your Wingly Account

Takes under 2 minutes. No credit card needed.

1

Go to wingly.space/signup

Enter your full name, email address, and a strong password.

2

Verify your email

Check your inbox for a verification email from Wingly and click the link.

3

Name your workspace

Enter your business name — e.g. "Sri Lakshmi Silks" or "My Shopify Store". This is what your teammates will see.

4

Connect WhatsApp

Paste your Phone Number ID and Access Token from Step 1. Click "Test Connection" to verify.

5

Enable AI auto-reply (optional)

Toggle ON if you want the AI to reply to customers automatically when your team is offline.

3Connect Your WhatsApp Number

Link your Meta WhatsApp Business number to Wingly.

In Wingly → Settings → WhatsApp Config:

Phone Number ID

123456789012345 (from Meta → WhatsApp → API Setup)

Access Token

EAAxxxxxxxxx... (Permanent token from System User)

Webhook Verify Token

Any random string — e.g. "wingly_verify_2024"

After saving, Wingly gives you your Webhook URL:
https://wingly.space/api/whatsapp/webhook
Paste this into Meta → App → WhatsApp → Configuration → Webhook URL. Also paste your Verify Token there and click "Verify and Save".

Subscribe to webhook fields

In Meta → Webhooks → Subscribe to these fields:

messagesmessage_deliveriesmessage_readsmessaging_postbacks
Example: Ravi pastes his Phone Number ID "1234567890" and his access token starting with "EAAx…". He clicks "Test Connection" — it shows "✅ Connected to +91 98765 43210". His inbox is now live.

4Invite Your Team

Add agents and admins to handle customer conversations together.

Go to Settings → Members → Invite Member

Admin

Everything — settings, templates, members, billing

Agent

Reply to chats, manage contacts, send broadcasts

Viewer

Read-only — view chats and contacts, no replies

After creating an invite, Wingly generates a link like https://wingly.space/join/abc123…. Share it with your teammate via WhatsApp, email, or Slack. They sign up and are instantly added to your workspace.

Example: Ravi invites his 3 shop assistants as Agents and his manager as Admin. Each gets a unique invite link. All 5 can now see and reply to customer WhatsApp messages simultaneously.

5Set Up Your AI Assistant

Train the AI to know your business so it can reply as YOUR assistant — not a generic bot.

Go to Settings → AI Assistant and fill in:

Business NameSri Lakshmi Silks
Business TypeSaree & Textile Shop
AboutPremium Kanchipuram silk sarees since 1985, based in Chennai. We ship pan-India.
ToneFriendly (😊)
LanguagesTamil, English
Working HoursMon–Sat 9am–8pm IST

FAQ / Knowledge Base

Paste your FAQs so the AI answers from your real policies:

text
Q: Do you ship outside Chennai?
A: Yes, we ship pan-India. Free shipping on orders above ₹2,000.

Q: What is your return policy?
A: Returns accepted within 7 days of delivery for unused items with original tags.

Q: Do you do bulk orders?
A: Yes! For bulk orders above 10 sarees, WhatsApp us directly for special pricing.

Q: What payment methods do you accept?
A: UPI, credit/debit cards, net banking, and cash on delivery (select cities).

Custom Instructions

text
Always offer free shipping reminder on orders above ₹2,000.
Never discuss competitor shops.
Always end replies with "Visit us at srilakshmisilks.com".
If customer asks for price, ask for the saree type and budget first.
Result: When a customer sends "delivery panni tharinga bro?" — the AI replies in Tanglish: "Anna! Delivery pan-India ku free ₹2,000 above. Ungal order Chennai ku 2 days la varum 🚚"

Enable AI auto-reply per conversation

In the Inbox, open any conversation → toggle "AI Auto-reply" ON. The AI will reply automatically when your team is offline.

6Set Up Automations

Automations run automatically on triggers — no manual work needed.

Go to Automations → New Automation

Available triggers:

First inbound message

Customer messages you for the first time

New message received

Any inbound message

Keyword match

Message contains "ORDER", "PRICE", etc.

Tag added

When a contact is tagged

Cron schedule

Run at a specific time every day

New contact created

New customer added

Example: Welcome message for new customers

TRIGGERFirst inbound message
STEP 1Send message: "வணக்கம்! Sri Lakshmi Silks-க்கு வரவேற்கிறோம் 🙏 உங்களுக்கு எப்படி உதவலாம்?"
STEP 2Add tag: "New Customer"
STEP 3Assign conversation: round-robin

Example: Keyword-based price enquiry

TRIGGERKeyword match → "price", "rate", "cost", "விலை"
STEP 1Send message: "நன்றி! எந்த saree model பத்தி கேக்கிறீங்க? Kanchipuram, Cotton, or Pattu?"
STEP 2Wait: 10 minutes
STEP 3Assign to: Sales agent (round-robin)

7Build a Flow Bot

Flows are interactive WhatsApp bots where customers tap buttons to navigate a menu.

Example: Saree Shop Menu Bot

Start

Welcome to Sri Lakshmi Silks! 🛍️ What are you looking for?

Browse SareesTrack OrderTalk to Agent

Browse Sarees

Which category?

Kanchipuram SilkCotton SareesPattu Sarees

Track Order

Please enter your Order ID:

Talk to Agent

→ Assigns to human agent

Go to Flows in the sidebar → New Flow → drag and drop nodes to build your bot. Connect button responses to next nodes. Activate when ready.

8Send Broadcasts

Send WhatsApp template messages to hundreds or thousands of contacts at once.

WhatsApp requires pre-approved message templates for broadcasts. Submit templates in Settings → Templates and wait for Meta approval (usually 1–24 hours).

Example: Festival Sale Broadcast

WhatsApp Template
🎉 Deepavali Special Offer!

Hi {{1}},

Sri Lakshmi Silks-ல் Deepavali Sale — 20% off on all Kanchipuram Silk Sarees!

🗓 Offer valid: 20–30 Oct
🛍 Shop now: srilakshmisilks.com

Reply STOP to opt out.

{{1}} is replaced with each customer's name automatically.

Steps to send a broadcast:

  1. 1Go to Broadcasts → New Broadcast
  2. 2Select your approved template
  3. 3Choose contacts (all, by tag, or custom list)
  4. 4Fill in template variables (e.g. customer names)
  5. 5Schedule or send immediately
  6. 6Track delivery + read rates in real time

9Pipelines & Deals

Track leads and orders through stages with a visual Kanban board.

Example: Saree Shop Sales Pipeline

New Enquiry

Priya – Kanchipuram
Anbu – Pattu

Quote Sent

Meena – Cotton (₹3,500)

Confirmed

Reka – Silk (₹8,200)

Shipped

Suma – 3 sarees

Go to Pipelines → Create Pipeline → add stages → drag deals between stages as they progress. Each deal is linked to a WhatsApp conversation.

10Ecommerce Order Tracking

Send automatic WhatsApp order updates from your online store — no customer left wondering.

Step 1 — Get your API key

Go to Settings → Integrations → New Key. Name it (e.g. "My Shopify Store"). Copy the key shown — it starts with wly_

The key is shown only ONCE. Copy it immediately.

Step 2 — Call the API from your store

Node.js
// When order is placed
await fetch('https://wingly.space/api/ecom/notify', {
  method: 'POST',
  headers: {
    'Content-Type': 'application/json',
    'Authorization': 'Bearer wly_YOUR_API_KEY',
  },
  body: JSON.stringify({
    phone: '919876543210',        // customer's phone (with country code)
    event: 'order_confirmed',
    order_id: 'ORD-1234',
    customer_name: 'Priya',
    amount: '₹3,500',
  }),
});

// When order ships
await fetch('https://wingly.space/api/ecom/notify', {
  method: 'POST',
  headers: {
    'Content-Type': 'application/json',
    'Authorization': 'Bearer wly_YOUR_API_KEY',
  },
  body: JSON.stringify({
    phone: '919876543210',
    event: 'order_shipped',
    order_id: 'ORD-1234',
    customer_name: 'Priya',
    tracking_number: 'DL9876543210',
    tracking_url: 'https://track.delhivery.com/DL9876543210',
    estimated_delivery: '28 June 2026',
  }),
});

📱 Customer receives on WhatsApp:

✅ Order Confirmed!

Hi Priya! Your order #ORD-1234 has been confirmed.
Amount: ₹3,500

We'll notify you when it ships! 🛍️
📦 Your Order is Shipped!

Hi Priya! Your order #ORD-1234 is on its way!
Tracking: DL9876543210
Expected: 28 June 2026

Supported events:

order_confirmed
📦order_shipped
🎉order_delivered
order_cancelled
💸order_refunded
💬custom

11Indian Language Support

Wingly's AI auto-detects the language your customer writes in and replies in the same language.

Live examples:

Tanglish
vanakkam, saree price enna?
Vanakkam! Kanchipuram silk saree ₹4,500 la start aagum. Cotton saree ₹1,200 la start. Specific design pathi kekanum na? 😊
Hinglish
bhai delivery kab hogi?
Bhai! Aapka order kal ship ho jayega. Delhi ke liye 2-3 din lagenge. Tracking number SMS pe aayega ✅
Tamil
எனது ஆர்டர் எங்கே இருக்கு?
உங்கள் ஆர்டர் நேற்று ship ஆகிவிட்டது! Tracking: DL9876543210. நாளை கிடைக்கும் 📦
English
Hello, what are your store timings?
We are open Mon–Sat, 9am–8pm IST. You can also shop online 24/7 at srilakshmisilks.com 😊

No setup needed for language detection. Just go to Settings → AI Assistant and set your preferred languages for the business. The AI handles the rest automatically.

Real Business Examples

🛍️ Saree Shop (Sri Lakshmi Silks)

  • AI Assistant: Tamil + English, Friendly tone, full saree FAQ
  • Automation: Welcome message in Tamil on first contact
  • Automation: Keyword "price" → ask for saree type → assign agent
  • Flow: Category menu → Silk / Cotton / Pattu → show catalog link
  • Pipeline: Enquiry → Quote Sent → Order Confirmed → Shipped
  • Broadcasts: Festival offers to all contacts tagged "VIP Customer"

🍕 Restaurant (Spice Garden)

  • AI Assistant: Tamil + Hindi, Friendly, menu + delivery FAQ
  • Automation: Keyword "order" → send menu PDF + Google Maps link
  • Automation: "delivery" keyword → give estimated time
  • Flow: Menu → Veg / Non-Veg → Select dish → Confirm order
  • Broadcasts: Daily specials to subscribers every morning at 11am
  • Automation: Out of hours → "We open at 11am, send your order now!"

📦 Ecommerce Store (FashionHub)

  • Ecom Integration: API key connected to Shopify store
  • Order confirmed → WhatsApp message in 2 seconds
  • Order shipped → WhatsApp with tracking link (Delhivery)
  • Order delivered → Thank you message + review request
  • AI Assistant: Hindi + English, answers size/return questions
  • Broadcasts: New collection launch to 10,000 contacts

🏥 Clinic (Dr. Sharma's Dental Care)

  • AI Assistant: Hindi, Professional tone, clinic FAQ
  • Flow: New patient → Collect name, age, issue → Book appointment
  • Automation: Appointment reminder 24h before via template
  • Automation: Post-visit follow-up after 3 days
  • Pipeline: New Patient → Consultation → Treatment → Follow-up
  • AI: Answers "Do you take insurance?", "What are your timings?"

Ready to set up your business?

Create a free account and have your WhatsApp CRM running in under 30 minutes.